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Maple Leaf Prime MasterBrand Architecture: Prime Naturally

Maple Leaf Foods is passionate about their brands. And the Prime team is a great example. In creating the masterbrand architecture, we had to develop designs that worked for all sub-brands including Prime, Prime Naturally, Prime Gourmet and Prime frozen products. The final guidelines worked exceptionally well, allowing our teams to seamlessly create all packaging within the Prime family.


Brand Development | Brand Guidelines | Logo Designs | Masterbrand Architecture | Messaging | Packaging | Photography