Schneiders Classic Favourites

Schneiders asked us to redesign the Classic Favourites packaging. The old designs were tired and they were losing share. We began by redesigning the logo and banner and moved into refreshing the brand with a new design and updated photography. The successful relaunch was rolled out across SKUs.

The Classic Favourites were losing share and Schneiders wanted a fresh packaging approach for all SKUs. We redesigned the brand, updating all areas from the logo and banner through to the photography, iconography and claims. The successful relaunch was rolled out across all SKUs in the Classic Favourites lineup.

Services:

Brand architecture and development | Packaging | Photography | Point of sale | Sales support